Disaster Messaging Work Group
The RDPO Disaster Messaging Work Group (DMWG) collaborates to create consistent, cohesive, and trauma-informed disaster messaging that meets the language, disability, and cultural needs of the whole community.
Chair: Laura Hall, Regional Disaster Preparedness Organization
Vice Chair: Bonny Cushman, Regional Water Providers Consortium
DIASTER MESSAGING INDEX
View our Disaster Messaging Index - a monthly compilation of resources related to disaster messaging, including general risk communication, hazard-specific communication, language and disability access, emergency alert and warning systems, etc.
If you have resources to share, send them to Laura Hall.
ABOUT THE DMWG
WE ASPIRE TO:
Represent our diverse region (geography, disability, income, race, ethnicity, religion, gender identity, language background, housing status, age, etc.).
Make all disaster messaging accessible. It is ethical, equitable, and inclusive to prioritize language and disability accessibility. It also aligns with the Regional Disaster Preparedness Organizations Guiding Principles and Equity Goals.
Consider past trauma. Many of our communities are living with constant trauma, and many have been impacted by disasters recently or at some point in their lives. We do not show traumatic images of disasters.
Co-create messaging with partners who represent communities most impacted by disasters. Include them in discussions before, during, and after content creation.
Avoid fatalism. Use positive, motivational, informative, and accurate messaging based on current social science. Recommended reading: Unthinkable by Amanda Ripley and The Big One podcast, Episode 8.
Employ cultural responsiveness and humility. Avoid anything that doesn’t translate easily to other languages and cultures. Use humor/lightness, but also use extreme caution with jokes. They must be easily translatable to other languages and non-dominant cultures and not offend anyone.
Use the Ironic Process Theory. Present the actions we want to see, not the opposite.
DMWG PROJECTS
CURRENT
Local Media & Disasters
PublicAlerts.org usability testing, rebranding, and promotion
Systems & Standards in Public Information & Warning, including updates to Regional Joint Information System ConOps Plan
UPCOMING
K-12 School Messaging
Regional alert and warning signup portal alignment
PAST
Implementation of Community Engagement Lessons Learned (CELL)
PublicAlerts.org Accessibility Audit
Assisted with Citizen Corps Work Group preparedness videos
Assisted with the Regional Building Damage Assessment Project (RBDAP)
Assisted with the Social Vulnerability Tools (SVT)
COLLABORATION
The DMWG chair participates in a number of initiatives in order to inform DMWG work and advocate for the disaster messaging needs of the Portland Metro Region.
Local partnerships: Public Information Officers Work Group, Emergency Alert & Warning Work Group
Oregon partnerships: OR-ALERT Sub-Committee on Alerts and Warning Recommended Practices (SCRAP), Disability in Emergency Management Advisory Commission (DEMAC), OHA Disaster Resilience Learning Collaborative (DRLC)
National partnerships: Language & Accessibility in Alert & Warning Workgroup (LAAWW)
CURRENT MEMBERS
As OF JANUARY 2025
Afiq Hisham, Washington County
Alice Busch, Multnomah County
Alita Fitz, Washington County
Aly Hoffman, Multnomah County
Andrew Hahn, Clark Regional Emergency Services Agency
Angela Carkner, RDPO
Audrey Zunkel-deCoursey, City of Portland
Bill Conway, Clackamas County
Bill Stephins, Kaiser Permanente
Bonny Cushman, Regional Water Providers Consortium
Brenna Cruz, Clackamas County
Calvin Hoff, Multnomah County
Dakota Karlsen, Clark Regional Emergency Services Agency
Dan Douthit, City of Portland
Diego Basabe, Multnomah County
Erin Wecker, Oak Lodge Water Services
Erin Zysett, Oregon Department of Emergency Management
Felicia Heaton, City of Portland
Gabriel Hernandez, Multnomah County
Gail Zuro, Multnomah County
Heather Sielicki, 211info
Iden Campbell, Council for the Homeless
Jacinta Cruz, Health Preparedness Organization
Jamie Bash, Oregon Health Authority
Jaymee Cuti, City of Portland
Jennifer Stacey, Port of Portland
Jessica Kosydar, Columbia County
Jessica Meza-Torres, City of Portland
Kate Szrom, Oregon Coalition of Local Health Officers
Kelle Landavazo, City of Gresham
Kimberlee Ables, Metro
Laura Hall, RDPO
Lauren Frank, Portland State University
Lorraine Churchill, Portland Community College
Lucy Rowing, Oregon Health Authority
Lydia Ledgerwood, Multnomah County
Mark Pacheco, Columbia County
Mary Ellen Winterhalter, Clackamas County
Melissa McKinney, Regional Public Health Preparedness & Response Programs
Pilar Montejo, Regional Public Health Preparedness & Response Programs
Regina Ingabire, City of Portland
Richard Higgins, Multnomah County
Roberta Mesa, Care Oregon
Sandy Glantz, City of Troutdale
Shaun Brown, Columbia County
Shirley Blake, Oregon Department of Emergency Management
Stephanie Yao Long, City of Portland
Tatiana Elejalde, City of Portland